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On Wednesday night, Empire reigned. In desperate need of a hit, FOX has been going all in with the marketing of its hip-hop-inspired drama series, promoting it ad nauseam during FOX America’s Game of the Week telecasts, with spots on other networks, as well as digitally. FOX’s local affiliates have been getting in the act, with Atlanta, D.C., […]
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In a year when many cable networks saw a decline in linear TV viewership, particularly among the 18-34 and 18-49 demos, ESPN’s consistent performance allowed it to attain the title of #1 cable network on television during primetime for 2014. The Worldwide Leader in Sports experienced a slight improvement in total average viewership and in the core demos of […]
Key insight bullets for the month:
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Key insight bullets for the month:
Key insight bullets for the month:
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