Special Cable Report - published 12:00 pm

Analysis: RE-BRAND AND CONQUER? NBC and FOX attempt to take a bite out of ESPN’s sports-coverage hegemony by focusing on centralized, broad coverage.

For more than three decades, ESPN has held a vice-like grip on the Male, 25-54 sports-watching demographic in spite of efforts on the part of other major networks to create their own hubs for cable sports coverage. Past efforts at competition have largely focused on specificity, whether it be FOX’s Speed channel or FOX Soccer, […]

Tags: FOX SPORTS LIVE, NASCAR, NBCSN, Stanley Cup
Analysis: RE-BRAND AND CONQUER? NBC and FOX attempt to take a bite out of ESPN’s sports-coverage hegemony by focusing on centralized, broad coverage.

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