The Ratings Power of Multicultural Programming

Report - published 5:09 pm

The Ratings Power of Multicultural Programming

In honor of Wednesday’s Multicultural TV breakfast panel at INTX, today’s report focuses on multicultural program and network ratings performance in 2015. The numbers don’t lie: Empire is the highest-rated broadcast entertainment program of the season. ABC dramas How to Get Away with Murder and Scandal are toplined by African-American women, and they also happen to be among […]

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